Qantas, Australia’s largest airline, has recently announced a significant change to its Frequent Flyer points policy that has been met with widespread approval. The airline will now allow the transfer of Frequent Flyer points after the death of the account holder, addressing a long-standing concern that has been the subject of heavy criticism.
Under the previous policy, Qantas Frequent Flyer points were non-transferable and would be forfeited upon the death of the account holder. This policy drew criticism from customers who believed that their hard-earned points should be able to benefit their loved ones even after they were gone.
Thanks to this new change, Qantas has shown its commitment to customer satisfaction by recognizing the importance of ensuring that the value of Frequent Flyer points can be passed on to family members or beneficiaries. This change will bring peace of mind to many Qantas Frequent Flyer members, knowing that their points will not go to waste.
This change is part of Qantas’ ongoing efforts to improve its customer experience. The airline has announced an $80 million investment in customer improvements for this financial year, in addition to the $150 million already budgeted. This investment will be funded by the airline’s record-breaking $2.47 billion profit, demonstrating Qantas’ dedication to enhancing the travel experience for its customers.
One of the key improvements is the increase in the number of seats that can be redeemed with Frequent Flyer points. This means that Qantas Frequent Flyer members will have more opportunities to use their points for flights, making their loyalty even more rewarding.
The decision to increase the availability of seats for redemption comes in response to a 70% increase in complaints about the airline to the consumer watchdog during the last financial year. Qantas has listened to its customers and taken action to address their concerns, further solidifying its reputation as a customer-centric airline.
Qantas’ commitment to customer satisfaction is evident in its willingness to adapt and improve its services. The airline understands that the needs and expectations of its customers evolve over time, and it is dedicated to meeting those needs to the best of its ability.
This change to the Frequent Flyer points policy is a testament to Qantas’ commitment to its customers and their loyalty. By allowing the transfer of points after death, Qantas is ensuring that its customers can continue to benefit from their loyalty even after they are no longer with us.
Qantas’ decision to invest in customer improvements and address customer concerns demonstrates its dedication to providing a positive travel experience. With this change, Qantas Frequent Flyer members can have peace of mind, knowing that their points will be valued and can benefit their loved ones in the future.
